well, yeah….

Right.  See this is my theory regarding all the social networks.  Their novelty wears off after a while.  I mean, when they’re hot they are no doubt hot, but they then begin to fade over time.

Unless they provide sustainable value (and not just ‘fun’), their usage drops off over time.    LinkedIn is the best example of one that sustains value.  And as much as I at first thought Twitter was dumb, and couldn’t beleive all the hype it was getting, I actually now see some value in it — for the right kinds of users (business, service providers, et al.)

However ‘Johnny’ reporting on what he’s having for dinner, is still dumb, and ridiculously ego-tastic :^)


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